Search engine optimisation (SEO)

Being visible in search engines ensures that you grow rock-solid organically. Because your products are found and bought online, without the need for an advertising budget. Results with a long-term ROI.

Ranking higher in search engines for greater business success

70% of people research online before deciding to buy a product or service. So it is essential that your brand ranks as high as possible within your potential customers’ search results. This doesn’t just stop with a high market share in Google. Marketplaces and socials like YouTube and Pinterest, also play a big role. By optimising your online platform using technology, content and authority, you will achieve sustainable growth. We even dare to say that the Return On Investment is at least three. Let’s go!

This is how we do it

E-commerce SEO

By setting up your product pages and product categories properly, we ensure that potential customers with a specific buying intention will land directly on the right page. Hello, higher conversion rate.

SEO for marketplaces

Marketplaces like Amazon and also work with algorithms that we understand and will influence for you. With our help, your products are easily found and visible.

Local SEO

Offline purchases are also growing thanks to SEO. We make sure your physical locations are at the top when consumers search online for a nearby service or product.

International SEO

To guarantee visibility in all countries where you are or will be active, we provide insights and advice on search behaviour, opportunities and competition per country. And we steer local implementation centrally.

Site due dilligence

In a buy or build issue, we provide validated insights into every opportunity and threat of acquiring another platform. This allows you to make a well-informed acquisition decision.

Content strategy and creation

Based on your brand, offer and search data, we determine what content you need or need to optimise to match your future customer's search intentions. Need help with the subsequent creation? We do this too!

Digital PR and web authority

By regularly publishing relevant content - in the right way - on your own and external platforms, we grow your authority score. So that search engines trust your platform more and more and rank higher.

Technical SEO

Whether you're using Salesforce CommercCloud, Shopify, Magento, or WordPress, we help you achieve the technical SEO requirements - relevant to you. From structured data to Core Web Vitals.

Site migrations

When your website moves, we make sure it is flawless. So that your 1,000 or 1,000,000 pages do not lose their full SEO value and you get maximum benefit from your digital move.

Capability development

Through knowledge sessions, training sessions and workshops, we share all our SEO knowledge with your team. Because when everyone understands how it works, we can achieve even greater speed and efficiency. And therefore better results.

The best tooling & partnerships


More than 50 experts are ready to strengthen your brand and business with content marketing and SEO. From experienced specialists to hungry young talent. Always looking for the best results. We latch ourselves onto your internal team, with a sharp outside view. And because we are part of Newcraft Group, we also have the insights of 160 digital minds with other areas of expertise.

Get in touch
Exciting news!
After 4.5 years, OAK continues as the Organic marketing team within the Newcraft brand, so it will no longer exist as a separate entity. Read more about it and find contact information for any questions through the link below.